GET TO KNOW THE FOUNDERS
Karl Jordan
Principal/Marketing Strategist
Karl Jordan has a passion for growing and scaling businesses and helping to support entrepreneurs. As a Business Owner, he has worked in several industries including Health and Wellness, Commercial Lighting/AV Design Engineering, Event Planning & Coordination, and now helping Life Insurance agents to market and brand themselves. With over 20 years of experience in marketing, I know the critical importance of making the best first impression, which is the lasting impression.
How a company presents themselves and is perceived along with the way they tell their Unique Story makes all the difference. I have proudly worked with many Latino, Minority and Women owned businesses, and a host of other enterprises. My dedication is to helping each business we work with to succeed, to tell their Story effectively, and to make the best impression the first time. I’m excited to work with you as well.
Joseph Roa
Principal/Business Development
Joseph Roa is a experienced marketing professional with over 10 years of experience helping businesses build and amplify their brands across industries. He is an active supporter and advocate in the Hudson Valley for the Latino Community and especially for supporting Latino businesses in the region and beyond. Specializing in creating tailored, cross-platform marketing strategies, Joseph has a talent for developing campaigns that resonate with audiences and elevate brand identity.
With a strong background in client relationship management and a passion for collaboration, he has worked alongside diverse teams to craft innovative solutions that align with each client’s unique vision. Fluent in English and Spanish, Joseph thrives on helping brands tell their stories and connect meaningfully with their audiences.
Years of Experience
WHY WORK WITH US?
We Understand You
As a Latino-owned business, we intimately understand your challenges and opportunities. Our strategies are built to reflect your unique journey.
- Experience That Delivers
With over two decades of expertise across digital and traditional marketing, we’ve guided countless businesses to success. - Cultural and Bilingual Expertise
We navigate the nuances of connecting with Spanish-speaking, English-speaking, or bilingual audiences. - Commitment to Community
Your success fuels the growth of your family, your business, and your community—and we’re here to support every step of the way. Invested in Our Community’s Success
We believe in the power of community and the potential of Latino-owned businesses. We’re here to guide you, support you, and celebrate your success every step of the way.
